Pinna Podcast Artwork
Podcast art design for an original podcast by Pinna, a screen-free audio streaming service for kids.
Client: Pinna
Services: Custom hand lettering and illustration, art direction, graphic design
“Belinda was great to work with! From initial concepting to final delivery, she was a true partner providing thoughtful design recommendations that were exactly what we were looking for! ”
The concept is built on highlighting the unique recipe of the lemonade, which makes it purple, in the title of the show. Supporting elements are duck footprints that belong to an ugly duckling on the show as well as a coin since the show focuses on financial literacy.
Proposed three concept directions: lemonade lettering, vintage label, and lemon-shaped lettering.
The client chose concept 1 for its playfulness (the target audience is kids ages 7-11) and focus on the unique coloring of the lemonade.
We moved forward with a teal background coloring and duck footprints.
